Updated I-STARS Virtual Library Is Go-To Resource For EU Tourism SMEs

The I-STARS Virtual Library is an online resource which aims to empower EU tourism SMEs through a range of tools and assets. The recently announced updated version now offers an EU Tourism Dashboard. This essential tool is designed to help EU tourism SMEs achieve sustainability and growth by providing key data and insights. (To access the Dashboard, visitors must select the file and category to ‘All’ and type DASHBOARD into the search bar to access this tool.)

Key features of the I-STARS EU Tourism Dashboard include:

  • Sustainability Metrics: Access crucial data on carbon emissions, energy use, and eco-friendly practices, enabling businesses to track and reduce their environmental impact in line with EU green goals.
  • Digital Transformation Insights: Understand the growing importance of digital tools, such as e-commerce and ICT solutions, to enhance your business’s online presence and competitiveness.
  • Socio-economic Data: Monitor tourism’s economic contributions, including employment and local development, ensuring strategies that support sustainable growth.
  • Tourism Demand and Supply: Evaluate tourist arrivals, occupancy rates, and seasonal shifts to optimize services and plan more sustainably.
    Visual Data Exploration: Explore and compare data at national and regional levels (down to NUTS 3) and generate destination-specific reports for informed decision making.

What’s New In The Updated Version?

The second release of the I-STARS Virtual Library introduces 30+ updated and new indicators, covering sustainability, digitalisation, socio-economic factors, and tourism demand and supply descriptors. The dashboard integrates data from Eurostat, EEA, Eurocontrol, and big data sources, offering a comprehensive view of the tourism landscape.

How The Dashboard Benefits Tourism SMEs

The I-STARS Virtual Library allows tourism SMEs to:
• Make Data-Driven Decisions: Use real-time data on visitor flows, seasonality, and market trends to optimize resources and services.
• Track Sustainability Performance: Measure environmental impact and align your business with EU sustainability benchmarks.
• Plan for the Future: Leverage insights to support long-term growth while minimising your environmental footprint.

The I-STARS project aims to take tourism enterprises on a transformative journey towards sustainability and more resilience.

Visit the ISTARS Virtual Library today and start using the EU Tourism Dashboard to empower your business and join the journey toward a sustainable and competitive future for EU tourism SMEs.

I-STARS stands for Island Sustainable Tourism Action through Resilient SMEs (101085914). Vagabond Tours is one of six partners running this project, which is funded through The European Innovation Council and SMEs Executive Agency (EISMEA), entrusted by the European Commission, under the COSME Program SMP-COSME-2021-TOURSME.

You can also follow the I-STARS project on Facebook and LinkedIn.